Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act Review

Motivate Like a CEO:  Communicate Your Strategic Vision and Inspire People to Act
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Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act ReviewI figured since I am a CEO, I should figure out how to motivate like a CEO so I read the book called, "Motivate Like A CEO Communicate Your Strategic Vision and Inspire People to Act!" by Suzanne Bates.
The first chapter resonated a lot with me. The gist of the message is summarized by one of the quotes, "Purpose is necessary, critical to a happy, healthy, and successful life". The message is that purpose is essential for motivation. The challenge is that people are motivated by different things. People work for a pay cheque but they live for a purpose. The first step in leading an organization is to be in touch with your own purpose.
The second chapter talks about the eight principles of motivating others through communication. In her previous book, Bates wrote "Speaking Like a CEO" and much of her topic was on communications. This book further re-emphasizes that with eight principles which include:
1) Begins with you -- your purpose and passion.
2) Communicate a clear powerful mission.
3) Learn what motivates people.
4) Make personal connections with others.
5) Make the conversation about them (like Stephen Covey's first law -- Seek first to understand).
6) Praise recognize and reward.
7) Walk the talk.
8) Empower people (I am big on this one. I don't believe any organization is scaleable unless people are empowered to do the right thing). Any leader is very limited if they expect to control and do everything themselves.
The book has exercises on how to discover your purpose; how to connect with people to purpose; link the what with the why, etc.
The book absolutely needs to be written. It is clear that good leaders need to inspire people and the book gives a lot of the reasons why they need to be inspired and some examples on how some people were inspired. I think in some cases it is harder to put into action some of the ideas in real-life.
I found the book to be an easy read and very well laid out. I like the summaries at the end of the chapters and you could read just the insert boxes to understand the book.
It is a good, well written book for any leader.
Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act Overview
"An exciting read, you won't want to put Motivate Like a CEO down until you've mastered all of its secrets!"Marshall Goldsmith, New York Times bestselling author of What Got You Here Won't Get You There

"Motivated leaders are rare, yet everyone seeks to become one. The greatness of this book is that it breaks down the process by giving you the ideas and the tools to motivate and inspire yourself first, and then others second. If you're in a leadership position or hoping to get to the next level, make the decision to buy this book, study this book, and put it into practice."-Jeffrey Gitomer, author of The Little Red Book of Selling
The most successful leaders seem to possess a remarkable gift for inspiring and motivating people. They are not only hard workers who possess great business minds; they rally others to drive forward with a powerful, common vision. Motivate Like a CEO demonstrates how leaders at every level can develop this skill and use it to bring their teams together around a common purpose.

In this follow-up to her bestselling Speak Like a CEO, Suzanne Bates explains how you can become a powerful force of influence within your organization and position your company for greatness. You'll learn how to translate simple, effective concepts into brilliant execution; get people working together on the highest priorities; and align warring factions to channel energy into the efforts that make your company profitable.

Inside, you'll discover secrets to generate excitement all the way down the line to achieve superior results. Real-world stories of leaders who have transformed their organizations will inspire you to move your own organization to a position of strength. And, you'll find helpful, easy-to-follow advice on how to communicate ina way that inspires people to act.

Motivate Like a CEO teaches you how to:
Inspire people to embrace and share your vision
Speak with energy and confidence in tough situations
Turn challenges into opportunities
Get your team engaged, in the loop, and tracking real results
Make time in your schedule for sharing your message of motivation throughout your company

Even a well-positioned, strategically sound company will fail if its messages and focus are not clear. Successful leaders must be able to move the strategic plan from words on paper into the hearts and minds of the people who make it happen.

Motivate Like a CEO can help you significantly improve bottom line results, create a happier, more unified team of people, and allow you to leave a legacy of leadership.


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